Gurugram, India – As temperatures rise and fashion trends shift toward lighter hues, BEOM—India’s fastest-growing cord set brand—is setting the tone for the season with its stunning line of pastel summer cord sets. These soft-toned co-ords are the perfect blend of comfort, elegance, and breezy sophistication, making them a must-have in every modern Indian woman’s summer wardrobe.
The Rise of Pastel Power
Soft lavender, blush pink, mint green, powder blue, and buttercream yellow—BEOM’s latest drop of pastel summer cord sets offers a refreshing palette for the style-conscious. Pastels have long been associated with calm, grace, and femininity, and this season, BEOM reimagines these tones through sharply tailored silhouettes and breathable fabrics ideal for the Indian climate.
Whether you’re headed to a beach holiday, a laid-back Sunday brunch, or a sunlit office space, these co-ord sets provide a chic, season-appropriate alternative to heavy prints and bold colors.
Made for the Indian Summer
Crafted using summer-friendly fabrics like cotton, muslin, and rayon, BEOM’s pastel summer cord sets prioritize both comfort and style. The fabric choices ensure a soft feel against the skin while offering breathability to beat the heat. Each set is tailored to allow airflow and movement, keeping you cool even on the warmest days.
With silhouettes ranging from crop tops and wide-leg trousers to tunic shirts and flowy palazzos, the brand’s pastel edit is designed to keep you looking crisp without sacrificing comfort.
A Fully In-House Fashion Ecosystem
At the heart of BEOM’s success is its vertically integrated model. Unlike many emerging brands that outsource their production, BEOM handles everything in-house—from fabric selection and design to tailoring and packaging. The brand’s four-story manufacturing unit in Gurugram employs over 80 skilled artisans who ensure each piece is made with care and precision.
This internal control enables BEOM to maintain strict quality standards, offer faster delivery times, and experiment boldly with fresh seasonal drops—like the pastel summer cord sets that are already winning hearts across India.
Style Guide: How to Wear Pastel Cord Sets
The beauty of pastels lies in their understated charm and versatility. Here’s how you can elevate your summer style with BEOM’s pastel summer cord sets:
- Office Ready: Pair a pastel co-ord with nude loafers and a sleek tote for a polished, professional look.
- Weekend Casual: Add chunky white sneakers and a crossbody bag for an easygoing vibe.
- Evening Edit: Dress it up with metallic heels, layered dainty jewelry, and a slick bun for rooftop dinners or cocktail evenings.
Each BEOM set is thoughtfully designed to allow multiple interpretations—from casual to elevated, depending on how you style it.
Loved by the Young and Stylish
With a keen eye on Gen Z and Millennial preferences, BEOM continues to create trend-aligned, versatile wardrobe pieces that offer more than just aesthetics. The pastel summer cord sets have already gained traction among influencers, college students, and working professionals alike—becoming a go-to outfit choice for everything from Instagram reels to IRL outings.
Commitment to Core Values
Despite expanding into dresses, tops, shirts, and t-shirts, BEOM remains rooted in its mission of becoming India’s most loved cord set manufacturer. The pastel summer collection is another testament to the brand’s commitment to innovation, quality, and season-specific design thinking.
With growing visibility on e-commerce giants like Myntra, Flipkart, and Amazon, and a robust in-house content and design team, BEOM is not just following trends—it’s setting them.
About BEOM
BEOM is a Gurugram-based women’s fashion startup with a specialized focus on cord sets for women. Known for its design-first, manufacturing-driven approach, the brand produces all garments in-house, ensuring consistent quality and cutting-edge style. From white and black basics to printed vacation styles and pastel summer cord sets, BEOM has redefined how Indian women wear co-ords.
Website: www.beom.in
Marketplaces: Myntra, Flipkart, Amazon
Contact: Rahul Kumar – contact@beom.in
